Fitjoy vs Keepme: AI Sales Agent Comparison for Fitness Studios
An honest side-by-side of Fitjoy and Keepme — two very different products serving very different gym businesses.
Quick verdict
- Fitjoy — best for boutique single-location studios that want affordable, self-serve AI with transparent pricing
- Keepme — best for multi-location gym chains that need an enterprise AI platform across many sites
- Not sure? Fitjoy's free trial costs nothing to test; Keepme requires a full sales demo
Quick comparison
Side-by-side comparison
Fitjoy
AI sales agent + done-for-you marketing for boutique fitness studios
Starting price
$49/month (founding rate from $29/month)
Best for
- •Boutique single-location studios — Pilates, Yoga, Barre, HIIT, Dance, Martial Arts
- •Owner-operators who teach and run the business themselves
Pros
- Transparent pricing published on the website — no demo required to see numbers
- 14-day free trial, no credit card required
- Pre-configured for specific practice types: Pilates, Yoga, HIIT, Barre, Martial Arts, and more
Cons
- Less suited to large multi-location chains that need cross-location consistency
- No dedicated voice AI agent for inbound phone calls
- No Answer Engine Optimization (AEO) feature
Keepme
Enterprise AI platform for multi-location gym chains
Starting price
From $2,000/month
Best for
- •Multi-site gym chains and regional fitness brands
- •Enterprise operators that need unified AI behavior across many locations
Pros
- Dedicated voice AI agent (Clarion) for 24/7 inbound call handling
- Answer Engine Optimization (Beacon) for AI search visibility
- Five specialized agents working from a shared data layer
Cons
- Pricing hidden — requires a demo call, signals enterprise budget
- No free trial
- No named fitness CRM integrations (connects to "your CRM" generically)
Make your choice
Who should pick what
FPick Fitjoy if...
Choose Fitjoy if you run a single-location boutique studio, want transparent pricing, and need an AI agent that is pre-configured for your practice type out of the box.
KPick Keepme if...
Choose Keepme if you operate a multi-location gym chain or regional franchise that needs a unified, enterprise-grade AI platform managing voice, text, and member services across every site.
Deep dive
Detailed comparison
Feature comparison
| Feature | Fitjoy | Keepme |
|---|---|---|
| Published pricing | ✓ | No |
| Free trial (no credit card) | ✓ | No |
| No long-term contract | ✓ | Annual contract typical |
| Built for boutique / single-location studios | ✓ | No |
| Built for multi-location chains | Limited | ✓ |
| Automated lead follow-up sequences | 6 types | Yes (Nova agent) |
| Churn risk scoring | ✓ | ✓ |
| Practice-type AI configuration | ✓ | No |
| Mindbody native sync | ✓ | No |
| MarianaTek native sync | ✓ | No |
| Named fitness CRM integrations | Mindbody, MarianaTek, Zen Planner, Glofox, Momence | Generic — no named connectors |
| Voice AI agent | No | ✓ |
| Answer Engine Optimization (AEO) | No | ✓ |
| Local SEO management service | ✓ | No |
| Website development service | ✓ | No |
| Google Review management service | ✓ | No |
Pricing comparison
| Pricing | Fitjoy | Keepme |
|---|---|---|
| Starting price | $49/month (founding rate from $29/month) | From $2,000/month |
| Free trial | 14 days, no credit card | None — book a demo |
| Pricing transparency | Published on website | Hidden — demo required |
| Long-term contract | No | Annual contract typical |
| Self-serve signup | Yes | No — enterprise sales process |
Fitjoy
AI sales agent + done-for-you marketing for boutique fitness studios
Fitjoy gives boutique fitness studios an AI Sales Agent (Joya) that responds to leads in under 60 seconds, 24/7. It runs six automated sequence types — new lead follow-up, win-back, review requests, cold lead revival, engagement, and retention alerts — on top of your existing booking software without requiring any migration. Fitjoy also offers done-for-you Local SEO, website development, and Google Review management as add-on services. No other AI sales agent for fitness studios bundles the software and the marketing work.
Pros
- Transparent pricing published on the website — no demo required to see numbers
- 14-day free trial, no credit card required
- Pre-configured for specific practice types: Pilates, Yoga, HIIT, Barre, Martial Arts, and more
- Six distinct automation sequences, not just a single "follow-up" flow
- Churn risk scoring based on attendance patterns
- Native Mindbody and MarianaTek sync — no extra middleware needed
- Local SEO, web development, and review management available as managed services
- No forced CRM migration — works on top of what you already use
Cons
- Less suited to large multi-location chains that need cross-location consistency
- No dedicated voice AI agent for inbound phone calls
- No Answer Engine Optimization (AEO) feature
- Fewer total integrations than enterprise platforms
Pricing
From $49/month (early adopter founding rate from $29/month, locked for life). 14-day free trial. No credit card required. No long-term contract.
Best for
- •Boutique single-location studios — Pilates, Yoga, Barre, HIIT, Dance, Martial Arts
- •Owner-operators who teach and run the business themselves
- •Studios on Mindbody or MarianaTek looking to add AI without switching platforms
Keepme
Enterprise AI platform for multi-location gym chains
Keepme is a five-agent AI platform — Nova (sales), Clarion (voice), Atlas (member services), Beacon (Answer Engine Optimization), and Ember (retention) — connected by a shared intelligence layer called Pulse. It is built for multi-site fitness operators that need consistent AI behavior and data across many locations. Pricing is not published; you need to book a demo to get numbers, which signals enterprise positioning and budget expectations.
Pros
- Dedicated voice AI agent (Clarion) for 24/7 inbound call handling
- Answer Engine Optimization (Beacon) for AI search visibility
- Five specialized agents working from a shared data layer
- Built for multi-location consistency across large gym chains
- Strong retention-focused agent (Ember) for cancellation saves
Cons
- Pricing hidden — requires a demo call, signals enterprise budget
- No free trial
- No named fitness CRM integrations (connects to "your CRM" generically)
- No done-for-you marketing or SEO services
- Overkill complexity for a single-location boutique studio
- No self-serve signup or instant setup
Pricing
From $2,000/month. No free trial — enterprise demo required. Designed for multi-location operators.
Best for
- •Multi-site gym chains and regional fitness brands
- •Enterprise operators that need unified AI behavior across many locations
- •Businesses that already have a dedicated operations or tech team
Grow with FitJoy
Whichever you pick, FitJoy.ai works on top
You don't need to switch CRMs to grow your studio. FitJoy layers on top of Fitjoy and Keepme.
Joya - AI Sales Agent by FitJoy.ai
Joya integrates with Fitjoy and Keepme. It handles new lead follow-up, win-back sequences, review funnels, and website chat - automatically, on the platform you already use.
FitJoy Done-For-You Services
Not ready to DIY? FitJoy's services team handles Local SEO, Review Management, and Website Development for boutique fitness studios - on top of whichever CRM you run.
Common questions
FAQ
The platform is just the system of record
Whichever you pick, the leads it captures still need a 5-minute response — and your front desk is teaching at 8pm.
Pick your CRM. Add FitJoy. Book a demo.
Joya AI Sales Agent and FitJoy's Done-For-You Services work on top of Fitjoy, Keepme, and most other fitness platforms.